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Presentations : chris-alexander.com

Presentations

Presentation: SFSU and SCU

I recently had the pleasure of addressing two groups of students at two different universities. One, at San Francisco State University, was a class was being taught by my friend Karen Kienzle who recently became the director at the Palo Alto Art Center. The other was a class being taught by artist Kathy Aoki at Santa Clara University. The presentation (below) focused of a broad overview of technology in museums cover aspects of in-house content creation, mobile tours, and social media. There was an additional focus on the cell phone tour company Guide by Cell because both will be using the service for exhibitions later this spring. Both classes were engaged and had some good questions afterwards.


Presentation: CAM

On February 27, 2009, I had the distinct honor of presenting with Dave Ashiem from Guide by Cell and Suzanne Isken from MoCA at the California Association of Museums. The title of our session was Reach Out and Touch Your Visitors…with Technology! It was a great crowd with a lot of great questions!

Normally I talk about actual things that I’ve produced, but here I talked more from a hypothetical approach and in the process tried to be a little more philosophical and sociological. A lot of the ideas of this presentation came from a book that I’ve been reading called Grown Up Digital by Don Tapscott combined with discussions happening in blogs, on twitter and via email amongst museum people. In his book Don Tapscott discusses the large shift currently taking place between older baby boomers and the younger “Net Generation”. This younger generation has not known a world without computers and technology. These Net Geners are also going to be museum visitors and hopefully new donors. What are they expecting and what should you be offering them?




Today, technology is pushing us at a rapid pace. The new quickly replaces the “old” in an online world. A younger generation is entering the workforce and has very different ways of thinking and communicating – much different than their elders. They are making advancements to the internet that are slowly bringing an end to many of the things that are comfortable to older generations – museums included! In the past, visitors would passively view artwork and occasional take a docent led tour or an audio tour with an awkwardly designed device. Today , young adults demand more interaction and engagement. They are doing these activities both with their mobile device and through online social media tools.

Is your museum prepared?

Cultural Connections – Road Trip Video

On December 2, 2008 I was fortunate enough to speak to a large Cultural Connections group at the San Francisco Museum of Modern Art. The topic of the night was visitor participation in the museum experience and included myself along with Stephanie Pau, Manager of Interpretation at SFMoMA; Kathleen McLean of Independent Exhibitions; and Catharine King, Vice President of Exhibitions and Programs from the International Museum of Women. We were all asked to speak by Mandy Smith of Cultural Connections who put together an outstanding program that was attended by about 70 people from Bay Area organizations, institutions, and companies. The group was engaged and had a lot of great questions which made for fun and lively discussion.

The topic I spoke on was a recent video that we made for our exhibition Road Trip at the San Jose Museum of Art. The video acted as both a marketing tool to promote the exhibition and a vehicle for gathering postcards for an interpretive component in it.

Thanks to all that attended and to Mandy Smith for asking me to speak! Here are the slides from the talk:




Presentation: Tate Handheld Conference

These are the slides for the presentation that I gave at the Tate Handheld Conference From Audiotours to iPhones. The conference was in London on September 4th and 5th, 2008 and there were about 150 people in attendance. The focus of the presentation was the San Jose Museum of Art’s iPod Touch tour. You can read more about the conference or more about the tour. Whatever tickles your fancy!


Presentation: MCN-Cal SIG 2008

The San Jose Museum of Art hosted the Annual meeting of the Museum Computer Network’s California Special Interest Group (say that fast five times) in August of 2008.  The day long meeting had several presentations from local museums including History|San Jose, the Magnus, the Fine Art Museums of San Francisco and our museum.  For the meeting I spoke about our iPod Touch tour and then invited the 20 participants to check it out for themselves in the gallery.  The day was a success and it was great to meet so many new people and learn about their organizations.